Personalized Performance Directory For Your Car

LONG BEACH, CA - February 28, 2005 - RaceIndustry.com, StreetPerformance.com, DirtDirectory.com, and 2WheelPerformance.com, the world's largest and easiest to use performance aftermarket and motorcycle directory search engines, now offers automotive enthusiasts their own personalized performance directory for your car.

The "My Vehicle" feature, exclusive to RaceIndustry.com, StreetPerformance.com and DirtDirectory.com, is similar to My Yahoo and allows complete customization for their year, make and model of vehicle. Simply click on the, "My RaceIndustry, MySP or My DirtDirectory" link and register with a user name and password. After registering, users can select several areas of interest including types of racing, market niches, types of vehicles and a host of additional optional features. These features include races results, local events, press releases, popular brands, popular parts, weather, stock, local distributors, categories and search bar. All registration information is held strictly confidential.

"The entire signup process takes less than 5 minutes" says Thomas Moore, president of Digital Performance Inc. Once registered enthusiasts have their own personalized automotive performance portal. The "My Vehicle" feature provides enthusiasts power and flexibility. For example, with the weather option (from The Weather Channel) you will always know if conditions are suitable to go to your nearest race track. If you want to know race results, just select that option and you no longer have to scour the Internet to stay informed as to how your favorite racing team does at this weekend's race. Because our system is web based, there is no software to install or program and the options can be updated or changed at any time by clicking the Account Info link at the top of the screen. And, all registered users will be notified when new features become available and they can choose to add them at any time. Unlike printed directories, which become outdated as soon as they are printed, our personalized performance directory system is the modern way to stay in tune with the entire performance automotive industry."

RaceIndustry, StreetPerformance and DirtDirectory have been around for three years now and are the leading directories for the automotive aftermarket. The "performance toolbar" along with the capability for companies to update their own listing information, a "map-it" feature to get directions easily to any automotive company, and the ease of use helps distinguish RaceIndustry, StreetPerformance and DirtDirectory to make it the leader in the Industry. The sites are attracting over 75,000 unique visitors a day.

Seeing that the racing and high performance community lacked a true, comprehensive, up-to-date resource directory that would encompass all facets for the community, Digital Performance Inc. (DPI) in early 2002 created RaceIndustry.com and StreetPerformance.com and, in late 2002, DirtDirectory.com to fill that void. With over 35,000 listings and more than 75,000 visitors to the website daily, it is the Google for the Racing and High Performance Industry. Information to add a listing and how to advertise can be found on www.raceindustry.com, www.streetperformance.com or on www.dirtdirectory.com.

Digital Performance Inc. (DPI) is a leading eBusiness Solutions Provider with products and services tailored for the Automotive Aftermarket. DPI's eCataloging and eCommerce software, MIGI®, is the fastest AAIA ACES (year-make-model) mapping technology today and offers a comprehensive Online Storefront package for both retail and B2B applications. DPI is based in Long Beach, CA. For more information on this and all DPI services and solutions, please visit www.digitalperformance.com or fill out our contact form.